Drew Brees lightning strike is fake, promotional stunt for online sportsbook

Drew Brees lightning strike is fake, promotional stunt for online sportsbook

Drew Brees #9 of the New Orleans Saints

Gregory Shamus | Getty Photographs Activity | Getty Images

Legendary New Orleans Saints quarterback Drew Brees faked remaining struck by lightning as component of a advertising stunt for betting organization PointsBet.

A video clip posted to Twitter on Friday showed Brees filming a industrial for PointsBet in Catatumbo, Venezuela, a spot identified for its lightning strikes, when a bolt evidently hits him and knocks the production off kilter.

It was seen more than 1 million periods as of midday Friday.

Brees verified in a subsequent online video that he’s perfectly high-quality and “buzzing” about the sportsbook’s latest offer you involving its “lightning bets,” which make it possible for users to make in-game wagers.

The stunt arrives as on the web sportsbooks achieve recognition and combat for consumers.

“Well it is surely a shock, actually and figuratively,” mentioned Patrick Rishe, director of the sporting activities business system at Washington University in St. Louis. “I would say this is possibly one of the worst selections he is designed as a public figure.”

Rishe claimed it really is obvious PointsBet experimented with to do some thing amazing to get notice in the online sports activities betting current market, which is dominated by DraftKings and FanDuel, “but boy, this definitely feels like it is really crossing the line.”

A agent for Brees did not react for remark. Brees is an ambassador for PointsBet, which trades on the Australian Stock Trade and has operations in the United States, Canada and Eire.