Ex-Wakefern exec joins CPG strategy and solutions firm
PRINCETON JUNCTION, N.J. – Industry General performance Team (MPG), a main, end-to-finish CPG tactic and solutions business, these days introduced the appointment of former Wakefern Food stuff Corp. government Chris Skyers as executive vice president, grocery, powerful immediately.
Skyers will have vast-ranging obligations main all facets of the Grocery Channel, supporting significant-level strategic arranging and management of a high-carrying out, dynamic crew to additional boost services to MPG buyers in just this crucial channel. His position will be crucial to making and sustaining amazing customer relationships at all stages, especially senior degrees, and he will present leadership in the development of firm product sales and promoting alternatives, lengthy- and quick-term marketplace channel strategies, and ongoing customer alternatives that deliver optimistic effects.
“I am on the lookout forward to additional amplifying MPG’s by now robust benefits in grocery beneath the new management of Chris Skyers, who is a strategic thinker, robust collaborator, and confirmed leader known for his deep awareness of the grocery channel and mass current market retailing,” Jason Reiser, MPG president, product sales, services, and method, in saying the appointment.
Reported Skyers, “I am excited by the option to sign up for a organization of the caliber of MPG and elevate the voice of the buyer to bolster our company companions.”
At Wakefern, Skyers led superior-affect groups and techniques for banner brand names like ShopRite, Value Ceremony, The Fresh Grocer and Dearborn Market place. Most recently, he served as vice president of own brands – the cooperative’s portfolio of personal-label offerings.
Skyers also spearheaded Wakefern’s productive overhaul of SHOPRITE private label by the generation of two proprietary makes: Bowl and Basket and Paperbird. Furthermore, his workforce led the reinvention of the organization’s improved-for-you brand name, referred to as Wholesome Pantry, which grew into a small business with much more than $2.7 billion in income.
A hugely recognized retail sector imagined leader, Skyers held roles at Wakefern together with vice president of overall health and natural beauty and vice president of corporate merchandising and advertising. His business enterprise acumen and dedication to the buyer-to start with design was recognized by Mass Marketplace Shops, which named Skyers its Merchant of the Yr for 2014.
For the previous several yrs, Skyers has been an lively board member of NEW, the Network of Government Girls. He also served as a director at GMDC. He provides to MPG an emphasis on the significance of bringing numerous views to the desk, simply because “that is when an business achieves its greatest accomplishment.”